Harley PaceHarley comes to CRM Experts with over 5 years of experience working as a writer and producer on scripted comedy, music videos, and branded digital content. As a copywriter at CRM Experts, she helps clients create engaging sales and marketing driven email campaigns that help convert prospects into customers.
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The Pandemic Changed our Perspective. For many Americans, the COVID-19 pandemic was a catalytic moment. I know this is strange to say because, in many obvious ways, life came to a screeching halt. We lost the structure that neatly binds our lives together; the daily commute to work, our weekend plans, the endless to-do lists,
In 2021, Remote Work is the New Normal Read More »
If you asked most small to midsize business owners if they are tracking the ROI or the “return on investment” of their marketing and advertising campaigns most would say no. As a business owner, it is key to be on top of your ROI to better understand what campaigns are actually working for your
How to Track the ROI of Your Marketing Investment Using CRM Read More »
Highlights from our May episode of the CRM Experts Online Women’s Empowerment Series For our third episode in our Women’s Empowerment Series, we spoke with Larissa Schiano-Gonzalez, Founder of Be Yoga & Dance on community involvement, workplace anxiety, how she navigated COVID as a small business owner, and what lead her to take the
Harley PaceHarley comes to CRM Experts with over 5 years of experience working as a writer and producer on scripted comedy, music videos, and branded digital content. As a copywriter at CRM Experts, she helps clients create engaging sales and marketing driven email campaigns that help convert prospects into customers.
Check out Zia, Zoho CRM’s AI-powered Sales Assistant (Video) Read More »
One of the biggest pros of Zoho is it’s user-friendly interface, which makes it an approachable option for many small to mid-size business owners (though plenty of large companies use it as well – take Ikea and HP for instance). In fact, most of our clients here at CRM Experts Online are utilizing Zoho as
Why Businesses Should Be Using Zoho Analytics Read More »
In the age of social media, do not overlook the power of email. In 2019, the average ROI was $42 per dollar spent on email marketing (source: Litmus) – and with the right email marketing tool, some companies are seeing an even higher return. The future of digital marketing is undoubtedly here with AI,
Email Marketing is Here to Stay. Here’s Why. Read More »
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