A sales manager at a home services company called us last spring with a simple complaint: the Zoho workflow was firing, the activity timeline showed the SMS logged against every contact, and not one customer had replied in nine days. Nothing was broken in the CRM. The messages were being dropped by
Your CRM Sends the Text. The Carrier Decides If It Arrives: A 2026 A2P 10DLC Guide Read More »
On September 11, 2026 — four days before the Dreamforce keynote — Salesforce stopped asking customers to build their own AI agents and started shipping finished ones with names. Casey handles service. Piper qualifies inbound leads. Hunter works outbound pipeline for weeks at a time. Mars
When a sales rep resigns, IT usually handles the exit in about four minutes: disable the SSO account, wipe the laptop, forward the mailbox. What almost nobody does is walk the same person out of the CRM. The result is a system that still thinks they work there — records nobody is working, auto
Among staffing firms that grew revenue more than 25% in 2025, 78% had AI tools embedded inside their applicant tracking system. Among firms whose revenue fell more than 10%, only 51% did. That 27-point gap comes from Bullhorn’s GRID 2026 report, published February 25, 2026, based on a survey of near
Your ATS Is Only Half a CRM: A 2026 Architecture Guide for Staffing and Recruiting Firms Read More »
In March 2026, Salesforce deleted roughly 170 partner badges and replaced them with 28 competencies. HubSpot raised its partner tier thresholds in July and started charging a $400/month membership fee. Microsoft retired a stack of Dynamics 365 functional-consultant certifications and pointed the hol
Your rep marks the deal Closed Won. The signed PDF lands in an email thread, gets dragged into a shared drive, and is never opened again — until eleven months later, when the auto-renewal clause nobody read fires on terms nobody remembers negotiating. The CRM says you have a customer. It canno
Signed, Then Forgotten: 7 Contract Platforms That Actually Live Inside Your CRM in 2026 Read More »