One of the biggest challenges companies face is the disconnect between marketing and sales. Both areas of the company have the same objective, which is to create additional revenue for the business. However, each area goes about that objective differently. A company that is able to combine marketing and sales and integrate the two areas […]
The Benefits of Integrating Marketing Automation with CRM Read More »
One of the biggest challenges companies face is the disconnect between marketing and sales. Both areas of the company have the same objective, which is to create additional revenue for the business. However, each area goes about that objective differently. A company that is able to combine marketing and sales and integrate the two areas
The Benefits of Integrating Marketing Automation with CRM Read More »
According to the most recent sales force automation report by Gartner, SugarCRM made the magic quadrant as a visionary in the sales force automation market. The Gartner Magic Quadrant is a research methodology used by Gartner to evaluate the competing players in major technology markets. Broken down in a graphical format, it allows decision makers
SugarCRM Makes the 2014 Gartner Magic Quadrant for SFA Read More »
According to the most recent sales force automation report by Gartner, SugarCRM made the magic quadrant as a visionary in the sales force automation market. The Gartner Magic Quadrant is a research methodology used by Gartner to evaluate the competing players in major technology markets. Broken down in a graphical format, it allows decision makers
SugarCRM Makes the 2014 Gartner Magic Quadrant for SFA Read More »
In a recent study conducted by Harvard Business Review, there is a link between using CRM and customer sales and retention. According to the marketing study, companies and organizations that used a CRM platform to track and engage its customer base saw a 10 to 15% increase in customers and a 100% increase in revenue.
Harvard Business Review Links Increased Sales & Customer Retention to CRM Read More »
In a recent study conducted by Harvard Business Review, there is a link between using CRM and customer sales and retention. According to the marketing study, companies and organizations that used a CRM platform to track and engage its customer base saw a 10 to 15% increase in customers and a 100% increase in revenue.
Harvard Business Review Links Increased Sales & Customer Retention to CRM Read More »